We thank you and the Swabian Housewife

A fantastic and interesting week at the trade fair in Stuttgart is now behind us. AMB 2010 was great for us because our new baby, the Multigrind® CA, was extremely well received by visitors to our trade fair stand. And our visitors once again made this a very interesting week for us by giving us a host of technical ideas. We are extremely grateful for these ideas, and we will further analyze them and incorporate them into the development of new products of Haas Schleifmaschinen when the time is right.

The Multigrind® CA with Integrated Coffee Machine – Why Not?
As a medium-sized mechanical engineering company (the so called German Mittelstand), we value constructive criticism, whether positive or negative. So if 100 out of 100 customers are of the opinion that the Multigrind® CA desperately needs an integrated original Italian coffee machine, then our development manager Hans-Dieter “Charlie” Braun will of course give it some serious thought.

Swabian Housewife Influences Development Process – Why Not?
Speaking of development, I happened to overhear the way in which Mr. Braun explained the workings of the new  Multigrind® CA maintenance cabinet to an interested visitor. That is, why all the readout meters are at eye level and all the filling nozzles are at torso level, as well as why the pipes and supply feeds are where they are and not somewhere else. The whole explanation ended with the sentence “Now, the maintenance cabinet is finally as tidy as it should be.”

Granted, the machine operator now has a much better overview and control of the supply unit, but I did have to stand back and ask myself whether the spirit of the Swabian housewife really is at work in our development process. Because they place great importance on sensible economy and making sure everything is as tidy as it should be. Am I right?

Yours Dirk Wember